Jeans were immensely popular with the hippie generation of the 1970s who decorated it with anti-war slogans, embroidered text, metal eyelets and studs.
The Levi 501 is probably the most popular type of jeans.
Torn jeans came into vogue only in the 1980s.
The designer jeans fad had its beginnings in the 1980s with Calvin Klein, Gloria Vanderbilt and Armani being its major proponents.