| Winston Churchill's pep talk to his army during World War II: 'Remember gentlemen, it's not just France we are fighting for, it's Champagne!' Genuine Champagne is the perfect instance of sparkling wine, which is made by adding yeast and sugar solution to dry table wine. There are 49million bubbles in a regular champagne bottle. The more minute the bubble, the better is the champagne quality. The association of champagne with opulence actually started as a brand positioning strategy in 1866, courtesy champagne maker Moet. The association of champagne with high life even extends to our vocabulary. Thus you have a 'champagne lifestyle' and the 'champagne-and-roses' type lover, who is forever showering his beau with expensive gifts. Dom Perignon is a French monk credited with modernizing the production process of champagne. |
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